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A Snacking Revolution


healthy snacks

The website Graze.com delivers healthy snacks and fruit to people's desks and homes weekly for a low price. The site enables the customer to choose and rate their favourite munchies so the buyer can snack with pleasure and no guilt.

Benefits of Snacking

Believe it or not, there are benefits of eating between meals, provided the snacks eaten are healthy and nutritious. It gives busy people energy throughout a tough working day, helps to prevent overeating at meal times, and provides people easy opportunities to achieve the tough goal of eating five fruit and vegetables a day.

Graze.com was conceived by managing director Graham Bosher, also the man behind Lovefilm.com. The aim of his company is to improve the working person's eating habits, so to avoid that horrible post-lunch slump at the desk. Their are over 150 snack packs to choose from, and the firm is delivering over 80,000 boxes per month.

Range of Snacks

The range of snacks the website offers is extensive. There are the unusual packs of fruit and desserts, ranging from delicious oily olives and earthy nuts to the sweet and sugary crystalled ginger (one for acquired tastes and developed taste buds).

The basic dried fruits -- raisins, bananas, and apricots -- are there in abundant supply, and juxtapose nicely with the salty pistachios, slightly bitter almonds and moreish cashews, and even the occasional cheeky dark chocolate buttons.

Customer Service

Like most successful franchises, Graze.com is customer driven and focuses on the clientele's needs and wants. Each snack box is delivered first class in compact cardboard boxes with each snack tightly sealed in its own plastic, clear container. The boxes can comfortably fit through letter boxes and are easily recyclable.

In a week of postal strikes, Graze still has the customer at heart, offering a four snack pack as opposed to the normal three until the strikes abate, and restricting the delivery of fresh fruit to avoid wastage if the fruit goes "off."

At £2.99 for each weekly delivery, the service offers great value for money as dried fruit can often be expensive in major supermarkets. The boxes can be delivered to workplaces as well as the home, and buyers can choose which weeks the packages can be sent.

An introductory offer means that snack fans can have their first pack for half price, and the consumer can "rate" each individual snack on the website. If they don't like a certain food, the low rating given will mean that Graze will not send the food in future, and people can even design their packs according to their lifestyle needs.

The fun, healthy and succulent choice of snacks and treats means that office workers need never slump at their desks again.
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